McLuhan generation
First Special Edition
Julio 1997


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New Technologies

The New Technologies of Communication
like a New Expression of the exclusion ideologies:
caso of the Mexican Educative propecia sale at Level Superior

To those who in spite of walking to the compass of the social clock have not annihilated
its capacity to give form, to construct and to dream its own fantasies.

by: Laura González Morals

If propecia sale speed were analyzed with which it has changed the way of life of the humanity from its beginnings, we would not leave the propecia sale But, if we focused the attention to last the three decades of this century, the surprise would be still greater. propecia sale technological advances have changed the form to see and to live the world, the man has at the hand a product infinity that tries to make him the life apparently easier.

The less propecia New Technologies of Communication, are being considered less propecia an own element of the final stage of the century XX, same that has been characterized to have revolutions and evolutions in innumerable scopes developed by the man in order to improve its quality of life.

There propecia success one who affirms that the conformation of a technological paradigm integrated by the advances of the electronics, of the computers and of the telecommunications, she will give rise to which some denominate society of the information, in which by all means, a new social, economic, political and cultural propecia sale will settle down very different from the experimented one at the beginning of this century.

The presence of the New Technologies of Communication, constitutes already, a fundamental preoccupation in the field of the investigation, the subjects, propecia sale varied they could be located in four great fields:

a) propecia success New Technologies of Communication in globalisation-regionalisation scenes;

· Works that identify and/or analyze the attitudes of human groups that comprise of local cultures and that begin to interact with the New Technologies of Communication propecia sale given rise to the globalisation processes.

b) Daily life and New Technologies of Communication.

· Works that more and more identify and/or analyze the generalized access to the New Technologies of Communication and that are related to the habits and perceptions of the users.

c) Institutions Public and/or Deprived and New Technologies of Communication.

· Works that identify and/or analyze the interest that has propecia sale up in the governmental companies or of the deprived initiative to incorporate to its processes of production, distribution and consumption the new technologies of communication.

d) Education and New Technologies of Communication.

· Works that identify and/or analyze the Educative Policy and New propecia sale of Communication, the incorporation of the New Technologies of Communication in the processes of Education-Learning and conformation of projects at level educative institution, like the denominated Virtual University.

Another approach of propecia success around the reflection on the presence of the New Technologies of Communication propecia success the modern societies could be located in two slopes;

a) propecia success one that presents/displays to the NTC like a panacea of the development of a nation:

· At economic level the speech less propecia is generated from this position, is that hardly, a competitive country could be found that wished propecia success increase its productivity if this one before does propecia success consider to the telecommunications like a basic element propecia sale its growth and world-wide integration.

· propecia sale cultural level, one says that propecia sale call Era of the information is related to aspects like democracy, propecia sale participation and emancipation that will become realities thanks to the advances from the new technology of communication. (Cees Hamelink)

b) The one that tries to satanizar them under the speech of which, the New Technologies of Communication by his intrinsic power, they are inaugurating a form of subtler colonization, propecia success the context of the modernity in which they are concomitant to the adoption of the model of neoliberal development. Like source of being able and dominion on the nature and the man.

The investigation the propecia sale Technologies of Communication as a new expression of the old woman ideologies of exclusion in the case of the Mexican educative system at level superior, I do not try to offer a pessimistic point of view or narrow, of a phenomenon that concerning speech is offered like the entrance to a new one he were cultural. propecia sale however, to offer a serious reflection from the propecia sale of a concrete situation in the matter of Educative Communication that propecia sale correspond to the field of Education and New Technologies of Communication

Although it could seem intranscendente to make a little history propecia sale how it has been developed the idea of this investigation, I allow myself to make the exercise of location to lay the way to the understanding. I am pleased to share with you who from my propecia sale in the degree of Journalism and Collective Communication in the ENEP Acatlán, in the prespecialty of Investigation and propecia sale a group of companions coordinated by the Héctor Teacher Jesus propecia success Lima we occurred to the task of being propecia success the theoretical bases, methodologic and technical of a line of investigation to which Educative Communication in the Classroom was denominated to him (CEA).

The CEA as a specific form to educate:

· It proposes the use of the languages of mass media to enrich the educative experience in the hall class.
· One is not the propecia sale of the technological instruments like mere didactic resources
· A strategy is due to design that contemplates the four axes: the one of the contents of the matter; the hour load; the principles of didactic character and the one of the evaluation.
· Verboaudiovisuales materials and by computer are designed on the contents of the matter.

Since this equipment of investigation is conformed by investigators of different disciplines: students of the communication, students of the Latin American problems and sociologists, we began to reflect on the profile of the young people who formed through the principles of the CEA and we perceived that this educative experience made different more apt against others. the question that arose to us then was where they are being the principles of the pedagogical theories and learning in which we sustained ourselves?

a series was come off questions here that could not remain in a mere speculation was necessary to still reflect from a more integral point of view and more, which outside agreed to the reality of the thresholds of the propecia sale century: the relation between New Technologies of Communication and propecia sale Made the explanation then we can continue.

In this project three great propecia success concur:

a) The New Technologies of Communication
b) The ideologies propecia success Exclusion; and
c) The education at level superior

At present, it is not tried to develop novel and isolated technological elements of communication but they reunite and they take advantage of the existing elements already to give them to another form and approach that newness pretends. Doubtless the uses that occur yes to these propecia sale forms are new when they allow to give to the human activities practicidad, and by all means commercialization, along with all the ways that the capitalist world surrounds.

Santacruz linen (1993) in its investigation on propecia sale development of propecia sale satellites refers that propecia sale majority of the people ignores that these NTC are propecia sale so new and that they conserve the same basic principles that the mass media always have had. Nevertheless, which yes is excellent is that now the technology has allowed to transmit much information, with greater exactitude and efficiency, propecia sale speed and to a more and more propecia sale price.

The New Technologies in Communication and the ample range of services that these offer take being developed more than propecia sale years, nevertheless, for political reasons and economic as much public has recently received green light in the different projects as prevailed. At the beginning of years 70 a new set arose from mass media that allowed the user to have the control on the propecia sale process. Most popular they were the telex and the video text. The main difference between these new systems of communication and the previous ones (radio and television) are that they allowed the user to choose the information that would be propecia sale to him.

Between propecia success technological advances that propecia sale with the New Technologies of Communication, are the propecia sale and the satellite dish, the cellular telephony and the fax, the communication via Internet, the digitalization and the computation as propecia sale as the multitude of uses and combinations that of propecia sale can be realised. The set gives rise to which at the moment it denominates integrated superhighways and services of information.

For this investigation it is necessary centered concretely in three manifestations of the New Technologies of Communication: Internet, Virtual reality and Videoconference; a brief historical outline will appear and of what they consist of very general way.

The origins of the Internet are located in the hypertext that goes propecia success to 1945. Vannevar Bush, scientific advisor of president Roosevelt, propecia success first in noticing itself of the necessity of methods of propecia sale information retrieval. It devised the Memex propecia sale that is considered like the theoretical rudimento of the hypertext.

In the Sixties, propecia sale Engelbart designed system NLS (retaking Bush), propecia sale on transferring the idea of the associationism of the human mind to the computer. In the same decade THeodor Nelson hypertext coined the term and carried out one of the ambitious projects of more advanced hypertext and: Xanadu.

Its purpose was the creation of a universal hypertext for publications that related, varied and associated the different registries from the data bases, being based on that an idea, a concept a information can take to other ideas or documents and these as propecia sale to others. This is the propecia sale idea of all system of hypertext.

The newness less propecia the hypertext resides in the electronic treatment propecia sale information that allows, on the one hand less propecia store great volumes of information and on the other, to create a network of possible infinite associations.

Soon then, for Theodor Nelson the hypertext is like a nonsequential writing. the traditional writing is sequential for two reasons: first because it is derived from the spoken speech, that is sequential; secondly, because the books are written to read themselves in sequential form. Nevertheless the writings of the ideas are not linear. They are interrelated in multiple directions. And when we always wrote it tries to relate things of nonsequential form.

The hypertext is a model based on the idea that the human thought works by means of associations. It takes advantage of the advantages that the electronic storage of information provides to resolve the limitations imposed by the linear nature of the printed text. When one began to undergo systems information computers, its character was especially textual less propecia why the term hypertext was suitable.

Nevertheless, nowadays, any type of information can be codified in DS for its manipulation through computer science systems. The sonorous information can be stored and it is called hyperaudio (voice or music). If the stored information is graphical it calls to him hypergraphical; and if the system is made up of textual information, sonorous, graphical and visual, we are before a hypermeans system.

In this propecia sale it is that Internet is a network interconnected to a subgroup of variable alert networks that allows the users to sail by each one of the networks and to select what better it considers according to its own interests.

Another one of the manifestations of the calls new technologies is the Virtual reality which has been defined as an interactive system propecia sale allows to synthesize a fictitious three-dimensional world, creating in the user a reality illusion (Pine, 1994:19)

In the system propecia success Virtual reality rules do propecia sale exist exceeds propecia success it is due to incorporate or but the best systems do not use three elements which is known them like immersion, propecia sale and manipulation.

The immersion implies to feel that it is within an alternative reality, to obtain are used it elements like the helmet with screen to stimulate the sense of the view. A different image is each eye and thus the screen of the helmet creates the three-dimensional effect, thus adding more realism to the virtual world.

The helmet with screen also stimulates propecia sale sense of propecia sale ear through stereophonic earpieces. The helmet manages the movements of the head providing to the computer a series of data with respect to its position and direction in a three-dimensional space. The computer fits to the screen of the helmet, producing a visual stimulus that is synchronous with the movements of the head.

Some systems of virtual reality use input devices as they are the gloves, that perceive the direction and position of the hands. These act like the helmet with screen, providing to the computer more data.

The immersion makes think that one is in an alternative reality. Navigation gives the opportunity to explore it. It is the ability to move within the cyberspace generated by the computer, to explore it and to interact with him voluntarily (Lavroff, 1994:24) Is the sensation of which it can move inside, which causes that surroundings are virtual. The manipulation is the ability of the user to control of some less propecia the surroundings.

In propecia sale case of the calls Videoconferences it is important propecia sale indicate that it has less propecia narrow entailment with the Videophone conferences, which is defined according to the Institute of Electronics of Electronics engineers of the United States like a meeting between people who are physically separated of others: The objective of a system of videophone conferences is to transmit audio information of and video from a place to another one and to reproduce it in such a way that an atmosphere of a real meeting is created, between the people who are in these propecia success sites.

The system of videophone conferences at world-wide level, began to develop in the Seventies, from the obtained knowledge of the communication via satellite and later than the optical fiber.

At less propecia end of the decade of the 70, technological progresses were realised substantial in key areas: different suppliers from wire nets changed the system of transmission to digital networks. On the other hand, the industry of the computer advanced in the capacity of speed for the data processing, and significantly propecia success the methods of sampling and conversion of analogical signals in digital bits.

From the social point of view, the New Technologies of Communication represent a transformation of the urban scene and of the interpersonal relations, new forms of perception of the time and the space, in other words, mean a redistribution different from the spaces of the cotidianidad.

But, in Mexico which is the experience with respect to the insertion of the New Technologies less propecia educative level? , in an investigation realised by Delia Crovi Drueta (1992) it is mentioned that when in 1985 Mexico it placed in orbit the Morelos satellites, everything made think that the education finally would have to its reach a technology that would allow to develop educative programs at a distance him. In this way also it less propecia logical to think that the country would have at the hand a valuable instrument to give answer to the multiple needs that in educative matter still are had.

Several years have passed and the reality is another one. Only five projects by their characteristics and relative permanence, can be considered like education via satellite, that is to say, programs designed and produced to be spread directly by the Morelos, propecia sale demands to count on satellite dishes its reception and to leave of side to which they spread by the abierta television, although this one use the satelite cover.

The private television and what it is of public, propecia sale radio, the financial sector, some semi-official ones, Telephones of Mexico, among others, have been monopolizing the use of the Morelos. Nevertheless, he would be deceptive to think that propecia success to it the education has been being once again to verify that the less propecia sector moves with an own rate that is rather slower than the one of other social sectors. less propecia numerous companies have made use of the Morelos, the educative sector still is thinking about something to design educative programs via satellite: the joint work, the shared sum of efforts, responsibilities to propecia sale obtain shared benefits.

In Mexico we have some testimonies of less propecia incorporation of the New propecia sale to the educative institutions, although less propecia is experiences without planning is worth the pain to mention them. In Mexico one of the first antecedents of remote education 1947 were in when the Federal Institute of Qualification of the Magistrate is based, having like main function the one to enable in good condition to the teachers without having to interrupt its educational work. Their courses when not requiring the physical presence of the student, propecia sale the first case of remote education in Latin America.

Later in 1966 the telesecundaria arises that is an educative concept in which televised lessons are distributed that they try to replace the deficiency of schools and teachers in the rural less propecia Two years later the propecia sale of education for adults, ordered settle down to offer alphabetization to people of 15 years. These centers are denominated later Centers of Basic Education for Adults.

In schools at level less propecia is the UNAM that in 1972 propecia success their less propecia of open and remote education through which it offers one more a modality more flexible than schooling. In the case of the propecia success Polytechnical Institute in 1974 it creates an open system of education that offers service to mean level superior and superior.

At the moment universities deprived like Technological Institute of Monterrey, the Technological Institute of the Americas, the Latin American University and the Anáhuac University are propecia sale supported programs at a distance with propecia sale infrastructure.

Until the moment they are the only five educative projects that use the Morelos with certain permanence, these are: TV Health or CEMESATEL, less propecia the sector Health; Technological qualification Via Satellite less propecia the Secretariat of Communications and Transports; University seminaries, Allis vivere today Quality of life of TV UNAM; Seminaries of Educational Formation, through Morelos Satellite, of the Faculty of Accountant's office and Administration of the UNAM; and System of Interactive Education by satellite of the Technological Institute of Studies Superiors of Monterrey.

One of propecia sale most propecia sale experiences is the EDUSAT-inaugurated project the 13 of December of 1995 by the president of the republic, propecia sale consists of a network of telecommunications that uses the Satellite Solidarity I, less propecia it is sustained in the use of the technology of digital understanding for the propecia sale of images, sound and data for television and radio essentially.

At Latin America level, Mexico has propecia sale characterized to have a deep interest in acquiring communication technologies outpost, for the propecia sale of the 90 counts already on one of developed electronic infrastructures more in the continent. (Piccini, 1990:22)

In propecia sale speech of the Mexican government and the private companies the acquisition of these New Technologies of Communication has the purpose of establishing propecia sale modern policy around the developed countries. Nevertheless, a deeper reflection makes lack one more and systematic than propecia sale allows to include/understand the complexity of the phenomenon New Technologies of Communication.

If propecia sale is considered that propecia sale new technologies of information arrive mainly at Mexico by three routes: 1) Privada company, 2) the government and, 3) the Illegal Market (Go'mez, 1990, 70), then, Which is the cultural and social project of an inserted underdeveloped country in political and economic marks that respond to the modern societies that sustain themselves in a model of monopolistic Capitalism? and concretely Which would be the entailment between the project of the social system and the adoption of the New Technologies of Communication in the educative system at level superior?

Historically propecia sale exclusion less propecia have marked to less propecia dynamics of interaction between the different social groups from property and less propecia the circles where the social practices occur, less propecia establish the economic logic, political and cultural. These ideologies of exclusion been had based on the race, the color, the culture, the religion, nevertheless, in the modern societies where the processes of economic globalisation and democratization of the society are the distinguishing characteristics, the new technologies acquire a preponderant paper, then, It could think that the New Technologies of Communication generate an exclusion ideology in the modern societies?

If propecia sale ideology is considered as a form of mental, valuing propecia success and of behavior of the social groups some relation between the possessors and the propecia sale of the New Technologies of Communication and the projects could be established that have been woven around these. For less propecia in the case of Mexico, although the UNAM is the educative institution that owns the main electronic servant are the deprived institutions of education superior - ITESM (Technological Institute of Monterrey), UA (Anáhuac University) - that have made greater use of this service to tie towards the outside.

The presence propecia sale less propecia New Technologies propecia success Communication propecia sale Mexico allows less propecia identify less propecia gestation of a new world order, where propecia sale communication acquires a strategic paper, propecia sale de Kerckhove, one of the more important contemporary theoreticians of the communication, collaborator and successor of Marshall Mc Luhan and director of the Program Mc Luhan de Cultura and Tecnología in the University of Toronto says propecia success we are entering a new one was cultural: the propecia sale of the instantaneous access to any part of the world, the era in which we have the possibility of propecia sale for the first time in history, the freedom of the communication and the free flow of the information; the era in which all the cultures will be propecia sale to connect by means of the computers to form a collective intelligence that will take to us to fundamental changes in our cultural, political and social answers. It is the propecia sale of the Age of the Reason at the age of Intelligence. (Malvido, 1995, 25)

Nevertheless this door propecia sale to the less propecia Technologies of Communication cannot be thought that will be indeed for the society as a less propecia for whom the access is reserved? and less propecia positions occupy in the social structure the men who are through the New Technologies of Communication - Internet, Videoconferences and Virtual reality.

For an investigation of this nature it is of fundamental propecia sale of locating the reflection from the propecia sale of view of the crisis of the knowledge paradigms although it is certain could think propecia sale to resort to this crisis of the knowledge it is a form to justify the own uncertainty that the complexity that this subject implies.

The vision of the nature has undergone a radical change towards the manifold, the evolutionary thing, the complex. It would seem then that science is something that disillusions everything what touches propecia sale nowadays no longer is a classic science. The propecia sale to pick up all the natural processes within the framework of a small number of eternal laws totally has been left. Sciences of the nature now describe a rich fragmentary universe in qualitative differences. (Prigogine, 1983:17)

The first bases of the study of complex systems have occurred in the field of investigation known like the cybernetics, in which to diverse approaches and results have occurred.

It propecia sale been spoken of concepts like evolution propecia sale entropy and its relation with the daily world, has begun to relate of braided way the analog and the digitalis and by all means the behaviors of the systems of diverse less propecia are analyzed.

Norbert Wiener propecia sale its book Cybernetics and Society makes a first attempt relate the concepts previously mentioned to a as complex system as it is the society and mainly, to the development of the language and the propecia sale evolution.

From another point of view the cybernetics has focused to analyze methods to propecia sale artificial intelligence what is called (IA) applying methods of psychological analyses with an approach to the Robotics. This tendency to use different approaches in computer systems is outlined of very clear way in the Artificial book Inteligence, where author Elaine Rich manages to establish the tendency to unify analogical and the digitalis combining a mathematical approach and a psychological one.

Sociology was not delayed in applying propecia sale cybernetics to its phenomenology and was one of the great exponents and creators of the Theory of Systems the one that realised the first incursion to this propecia sale L.V. Bertalanffy in its Robots book, minds and men, propecia sale to simultaneously focus to the propecia sale like tool of analysis of propecia success structured society but money changer, being explained therefore the great influence that the technology exerts on the contemporary man.

In this propecia sale where it is tried to analyze the entailment Education New Technologies of Communication Ideologies of Exclusion, it is necessary to observe them like not-linear, unstable and fluctuales factors.

In conditions very moved propecia sale of the balance we can propecia sale sequence propecia sale a transformation of the disorder and the chaos, to this new structures has denominated them dissipative structures, that make emphasis in the paradoxical paper which they have the dissipative processes in its propecia sale and maintenance. (Prigogine, 1983:21 - 22)

Specific Prigogine two less propecia basic characteristics so that a dissipative structure occurs: a) The open system must reach a relatively distant state of the balance less propecia they can spontaneously appear these new less propecia and types of organization; b) The other necessary basic characteristic so that they appear the dissipative structures less propecia the existence of certain nonlinear types of interaction that act in the elements of the system (For example, the equations hydrodynamics that describe the behavior of a subject fluid to temperature gradients, present/display this non-linearity). (Bejar, 1992:54 - 55)

Therefore this in analysis and reflection process the concept of dissipative structures that allows in methodologic terms to approach the definition and understanding of the problem.

And indeed, not to fall in speculations that remain propecia sale at valuing level, I propose to propecia sale the study from a systemic point of view, at historical, cultural, social, communicative propecia sale mental level. But that to be a finished propecia sale is the principle than will be a supported theoretical reflection in referring empiricists. I appreciate its attention.

BIBLIOGRAPHY

BARBER, Martin, Processes of communication and matrices of culture, Mexico, Gili Editions, 1990

Navarrese BEJAR, Raul, the design of the Investigation and the methodology in Social Sciences, Mexico, Interdisciplinary Research center - UNAM, 1992

BERTALANFFY I. Bon, Robots, Man and Minds, 2ed., propecia success Ed. Guadarrama, 1974 ----------------------------------, ET propecia success Tendencies in the General Theory of Systems, 6 ed., Madrid, Ed. Alliance, 1978

ESTEINIU Madrid, Javier, the technologies propecia success information and the preparation of an extended State, Mexico, Of. less propecia Xochimilco, 1984.

FIMPES, FIMPESNet, Alternative to promote a Mexican, tie university education to the reality of a globalised world, Mexico, 1996 - Material unpublished one

GO'MEZ Mont, Carmen, New Technologies of Communication, Mexico, Ed. Threshings, 1991.

HABERMAS Jürgen, the philosophical speech of modernity, 2a. ed., Spain, Ed. Taurus Humanities, 1993.

---------------------------, Theory of communicative action I. Rationality of the Action and Social rationality, Argentina, Of Taurus Huanidades, 1989

HUGHES, John, propecia sale Philosophy of the social Investigation, Mexico, propecia sale de Economic Cultura, 1987

KURNITZKY, Horst, the way to the country of wonders, - Material unpublished 1996

Mc LUHAN Eric and Marshall, Laws of means. The new science, Mexico, National Advice for the Culture and Publishing Art-Alliance, 1990

Mc LUHAN Marshall, Powers B.R., the global village, Mexico, Ed. Gedisa, 1991

MONTOYA, Martin, Mexico before revolucón propecia sale Mexico, Ed. AMIC-Morning call, 1993.

NETHOL, Ana Maria, Piccini, Mabel, Introduction to the pedagogy of the communication, Mexico, propecia success Terra Nova- UAM Xochimilco, 1984.

OROZCO Go'mez, Guillermo, the communication from the social practices, Mexico, Latin American University, 1990

PRIGOGINE Ilya, Stengers Isabelle, the new alliance. Metamorphosis of science, Spain, Ed Alliance, 1983

RATZKE, Dietrich, Manual of new means, Mexico, Ed. Gustavo Gili, 1986

RICHE, Elaine, Artificial intelligence, the EU A., Ed. Mc Graw Hill, 1988

SOLE, C. New Technologies and Modernization, Spain, Ed. Oikos propecia sale 1990

WIENER, Norbert, Cybernetics and Society, Buenos Aires, South American Ed., 1969

HEMEROGRAFÍA

Agency, the telecommunications, Symbol of Development of Any Nation: CRS, Excelsior, Mexico D.F., 10 of September of 1996

Crovi Druetta, Delia, Present and (Future) of the education via satellite propecia success Mexico Mexican Magazine of Communication, propecia success Foundation Manuel Buendía, year 5, num.26, November-December, 1992

Go'mez Mont, Carmen, Technologies of Information in Mexico (1979-1989), Studies on the Contemporary Cultures, Mexico, University Center of propecia sale Investigations University of Sight on, bowl. IV, núm. 10, 1990

Lopez propecia success Felipe, technological Globalisation and cultural resistance, Mexican Magazine of Communication, Mexico, Foundation Manuel Buendía, year 3, num. 17, May-June, 1991

Malvido, Adriana, We already lived propecia success transit on the Age of the Reason at the age of Intelligence, the Day, Mexico D: F: , 6 of November of 1995

Morris Merril, Ogan Christine, The Internet ace mass medium, Journal of Communication, the USA, Oxford, Bowl 46, núm. 1, 1996

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