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By Red Octavio From the attacks of the 11 of September and still more during the War in Iraq, the qatarí television To the Jazeera made patent the tremendous importance of offering to the world an original point of view of the most important events of the recent history of the world. The images retrasmitidas by the cameras of The Jazeera showed all the crudity of the war, whereas the cialis mail order American chains, adducing diverse reasons, offered a version according to the lineamientos of the North American Department of Defense, that it suggested to them , among other things, not to pass to the air images of allied facts prisoners or killed in action soldiers. These images would have had a very important in the American public opinion, unique influence counterbalance real to the power of the government of Bush Jr, cialis mail order the steep failure of the policy and the diplomacy in the United Nations. The patriotic regulation or self-censoring of the great North American chains has gotten to mean to laisser faire of the hardest cialis mail order of the present North American government, cialis mail order warlike offensive was more devastating - in material terms and cruel - in human terms, than really was in the televisions of many countries of the world, including a many of Latin America. It is cialis mail order to emphasize that an important amount cialis mail order the images of the war in Iraq passed on by the chains of several countries of Latin America was provided by the correspondents of the chains aligned with the suggestions of the North American government, like Fox News, Cnn or Sky TV, and to discount cialis levitra viagra lesser extent, by average more independent or balances like own To the Jazeera or the BBC. To which one was not against the discount cialis levitra viagra American Department of Defense went to that images of cialis mail order lowered in combat were passed on, cialis mail order prisoners, receiving with vítores to the soldiers American entering its cities, like discount cialis levitra viagra Barbarians or hungry beings who fight ferociously by a little food. This double rasero to similar situations knows a clearly propagandistic intention: to oppose the image of the Iraqian barbarism (and, by extension, Arab), against the allied civilization (especially North American). To the Jazeera, another vision of the world These common perspective are based on their colonial experience, in their turbulent recent history, the language - coverall in the countries of Near East and some of Africa, in their weak democratic experience and its fidelity to a millenarian religion. Perhaps all the previous one would have been sufficient to give like result a Arab public opinion . But it has not been but until the irruption of The Jazeera in the audio-visual panorama of the television by cable, that many sociologists, journalists and politicians, as much inside as outside the Arab countries, have begun to speak of the formation of a common public opinion. The island Sheik Hamad Bin Jalifa acceded to cialis mail order power in 1995, after overthrowing of the throne his father. He decided then that he was going to turn to Qatar cialis mail order a democratic example for the rest of the countries of the zone. In order to achieve this objective, he cialis mail order the vote to the women, summoned municipal elections and he impelled the creation of The Jazeera2. From its beginnings, the chain established a critical publishing line with the regimes cialis mail order the region of Near East, but also against the governments of Israel and EE.UU. In front of discount cialis levitra viagra average officials of the majority of the Arab countries, that are discount cialis levitra viagra loudspeakers of the propaganda of their regimes, the Jazeera shows street protests, they give to the news without discount cialis levitra viagra on exiguas economies of the discount cialis levitra viagra and, even, some of its discount cialis levitra viagra they ferociously criticize and in its own face to diplomats and politicians árabes3. This independent position and alternative has gained him the affections discount cialis levitra viagra million Arabs paid cialis mail order this television channel by cable. But reason why the cialis mail order chain has become world-wide famous has been to emit the image of Osama Bin Laden sending threats and insults to the Americans, after discount cialis levitra viagra its satisfaction by the attacks of the 11 of September, although the Saudi never has recognized the intellectual responsibility of these facts. The American television networks did not retrasmitieron all cialis mail order words of Bin Laden gathered by The Jazeera, following an express order of the North American authorities, those that adduced reasons for national security , since the fear existed of which the Saudi could be cialis mail order instructions to its terrorist cells, supposedly scattered by the American territory, which they would be in the cialis mail order of receiving the indications to commit more atrocious acts. In spite of receiving cialis mail order pressures of many sides by his positions cialis mail order independence, To the Jazeera it maintains a line critical that its training leadership like source of cialis mail order and of opinion of the Arabs and Muslims has gained him to pulse worldwide. Nevertheless, and it is necessary to clarify it, to the Jazeera is not, far from it, a chain with total freedom of expression, as recognize his own colaboradores4 (the demoted qatarí cialis discount online never has appeared in his screens), nor Qatar lives a total democracy (Hamad Bin Jalifa has never been chosen nor will be put under the ballot boxes). What this Arab chain yes is, and has gained it surpassing multiple obstacles, is a vision of and for the Arabs and Muslims worldwide. It is not necessary to lose of view that from Rabat to Tehran, the Muslim population has increasing access to mass media worldwide thanks to the new technologies. In addition, thousands of them sigh by the cialis mail order of European and American life, and their elites form in prestigious universities of discount cialis levitra viagra countries. To the Jazeera he would have been inconceivable during the first Gulf War. If it has arisen now and it has been as much successful must to the appearance of these new realities, product of a world truly globalised. In what window Latin America is shown? Although in cialis mail order last years, the Latin American chains have undertaken an exporting effort to EE.UU., Europe and Asia, their product cialis mail order the soap operas, have like main target the entertainment, without no other aspiration. Although cialis mail order it is certain that this situation not only has to do with the limitation of economic and technical resources cialis mail order the televisions of countries like Mexico, Brazil, Argentina and Venezuela, to mention some, are rich and modern companies, but whereupon the great North American corporations have imposed a business model where the local productions are not high-priority. In fact, this model of televising management has cialis mail order roots in years 30 of cialis mail order last century, product of cialis mail order affiliation of the Latin American chains of radio cialis mail order the North Americans RCA-NBC, CBS and ABC, grouped in the Inter-American Association of Radiodifusión6. As we know, the television in Latin America comes, almost like general rule, of the adaptation of the new one half on the part of the established chains of radio and with the North American bonds already mentioned. cialis discount online examples we can mention in Mexico, to XEW, at the moment Television; in Brazil, to Network cialis mail order at the moment Globe, between otros7. This partly cialis mail order the dependency of the Latin American audio-visual cialis mail order to the foreign contents, mainly North American. Means between whom? It is little what a citizen knows the Mexican state of Californa Loss cialis discount online on one of Santiago of Chile. A cialis discount online of Salvador de Bahia, in Brazil, will be able to say little of how somebody lives on Old, Guatemala. Although I am generalizing, the certain thing is that the Latin Americans we continued being strangers between we ourself, in spite of sharing a common language and a history. In this sense, it has been rather little what they have contributed the average ones for a greater knowledge between towns and nothing concerning a hypothetical integration of the region. Although there have been more discount cialis levitra viagra less serious attempts to look for discount cialis levitra viagra integration discount cialis levitra viagra some regions within Latin America (the group Accountant, the recent Hispano-American summits, Mercosur, etc.), it continues existing a deep ignorance of the social, political and economic reality between the populations of the subcontinent. The political cialis mail order has still not been translated in cialis mail order and concrete realities from in cialis discount online land of the communication. Any means do not exist that radiate to the world a common vision on cialis discount online subject of common interest of the countries of the region. Positions common in which the Latin cialis mail order governments agree, like the necessity of a cialis mail order commercial opening of the European and North American agricultural markets to products of the region exist; the importance jointly of fighting the drug trafficking with the consuming nations, avoiding to blame of this damages only to the producing countries; the opportunities and advantages of the democracy as frame to obtain economic and social advances in a peace frame; the importance of fighting racism and the xenophobia; the necessity to maintain the national characteristics of identity against the invasion of foreign values, among others many coincidences. The information cialis discount online the Latin American countries that very rarely it spreads in the televisions of the world, still in those of the neighboring countries, refers natural disasters, disorders public or notes of color on the folklore of the region and beautiful cialis discount online to visit in the next vacations. As it indicates Ignacio Ramonet: in our communicational system, the south is a hell discount cialis levitra viagra a paradise, but never a discount cialis levitra viagra space, with normal towns " 8 . Creation of means, especially televising and of reach planetary thanks to new technologies, that cialis discount online spread of attractive and effective way a different reality to which cialis mail order spectators of other regions of the world are cialis mail order would be the pillar of the change of perception of a region and, cialis discount online the Latin Americans, it would come to become an element that would help to make specific a true integration. cialis mail order Then, the great jump to the international relevance is cialis mail order of the pending accounts of these chains. For it, its real capacity would have to be reviewed to establish an independent and alternative speech to the powerful chains, unattainable objective if it is continued with the same cialis mail order to obtain data: through a handful of cialis mail order of the news that have priorities different from those from the Latin American countries. Reason why cialis mail order seems, of independent way and from cialis mail order purely enterprise vision, it would be difficult to raise a television network with one cialis discount online a more kind intention to noncommercial objectives. If we put example cialis mail order could to consider, we would find it in European Union, where it is tried to jointly cialis mail order a greater knowledge of the towns integrate that it, from political, social, cultural and economic perspective, through programs co-financed by European organisms with private or state chains. Although for the citizen half of the EU the great ignorance of the European institutions cialis mail order the work of its members persists, of the implemented policies and the relation with its real life, of the countries of the next extensions and the implications that its adhesion will entail for the countries already integrated, which yes has been obtained - and in this the means have had a discount cialis levitra viagra paper is in impregnating the concept of Europe like space real, sustained by the unique currency, the opening of borders, the commercial interchange, and like imaginary space, based on common cialis mail order and a history. As it is possible to be deduced, the initiative to create a Latin American television with global reach must divide from the governments and multinational institutions, whose commitment will have to cialis mail order not only economic, but political coverall. Latin American Al-jazeera? Like the qatarí chain, the propose chain must have a world-wide reach cialis mail order a sufficiently ample unfolding of resources like becoming excellent means in the international, necessary scene so that the citizens of these countries find out than he happens in the region and the globe, indispensable to know the position the cialis mail order American governments against the events that occupy the humanity. Further on that the chain with soothes cialis discount online Doha, the cialis discount online transmitter would have to aspire to reflect the cialis discount online normality of the countries of the zone, which could result in cialis mail order brings back to consciousness political of the cialis mail order of the surroundings and step to fortify its commitment with the public. This would result in a greater legitimacy of the emanated governments of the ballot boxes and would help to grant more governability. The Latin American chain would be a step further on in the advantage of mass discount cialis levitra viagra to improve the image of the countries in key discount cialis levitra viagra like in futures tourist, possible investors, local industralists that they want to extend cialis discount online businesses to other nations of his surroundings, among others. Several Latin American governments have sent to ambitious means campaigns and public relations in key countries to change the perception that is had of them in the outside. That is to say, the creation of a chain of these characteristics cialis mail order be a step more in the correct way. In addition, it would have to think about possible advantages like discount cialis levitra viagra reduction in price of costs, the cialis mail order a platform of communication nearer the interests of the cialis mail order that promote and a standardized data processing, without the excesses with which the reality of Latin America appears at the moment. If Al-Jazeera has meant the germ of a Arab public opinion , an aspiration of equal importance would discount cialis levitra viagra be dismissable for the chain that discount cialis levitra viagra be created, but would be desirable and it would become a clear objective for which it would have to work intensely. In front of the industry of more important and effective ideological manipulation than the humanity it has never known, the creation of an independent Latin American cialis mail order must more be, than cialis mail order dream guajiro, a central question that implies the sooner to the countries from its representatives of more high level. If the Latin Americans cialis mail order are not protagonists of history, somebody will determine our cialis mail order destiny. If this is not understood now, will be very discount cialis levitra viagra to change it tomorrow. Notes: 1
Valenzuela, Javier. To the Yazira Connection with the war . The Weekly Country. The Country. 6 of April of 2003. P. 50-58 Reference: Valenzuela, Javier. To the Yazira Connection with the war . The Weekly Country. The Country. 6 of April of 2003. P. 50-58 Mtr. Octavio Red Isaac Orduña Senior consultant of the communication agency and public relations Weber Iberian Shandwick. In addition, she is scriptwriter of radio, university lecturer and has collaborated in diverse means of Mexico and Spain. Co-author of the book Organizational Communication Today - New technologies. New Perspective II |